Having learnt to knit when she was young, Amy took up knitting again when she was pregnant with her eldest daughter in 2010. Disappointed with the knitting patterns available at the time, Amy began designing her own knitwear appealing to a more modern, design-led aesthetic. She opened an Etsy shop in 2015 and due to high demand, invested in a knitting machine to increase production. The first collection was awarded a Gold Award in the Etsy Awards 2016 and Button and Blue has gone on receive national press and to win the Best Small Business Award in the Handmade Awards 2018.
Alongside our seasonal knitwear collections, Button and Blue released its first range of knitting kits through a successful crowdfunding campaign in 2017. Amy’s understanding of knitwear design which comes from years of designing and from hand-making every customer order has been poured into the kits and knitting patterns. Our knitting kits make it simple for you to make your own contemporary knitwear for little ones, from the finest natural fibres.