Selfie Clothing was created by parents wanting to share their love of arts and crafts with their kids. We wanted to let children create their own colour in works of art and then be able to wear them, a true, bespoke form of self expression that kids will love! The colour in range is made and hand printed here in the UK, is soft on the skin, designed for play and washes well. A year ago we launched our signature Colour In Tops, and from there we’ve expanded! Our range now includes all new Colour In Capes and Colour In Pyjama Sets all designed to allow creativity to thrive! So lets get colouring in!